Mobile mobility, on-demand access, and instantaneous communication have forever changed how individuals interact; changing how we define “membership.” The reality is that individuals no longer join an association because it is expected as a professional; they want to know that they are spending money on something that will be of value to them.  ACHCA recognizes this shift in membership perception. 

ACHCA leadership strongly believes that a foundational part of our member’s value proposition is their chapter infrastructure. Chapters should be where our members find community throughout the year, where they can engage at a local level and often where they can hone or strengthen their leadership skills through volunteerism. 

Lately, I’ve been giving a lot of thought to our profession, post-acute and aging services, and began to wonder if anything we do matters.

With all the challenges from regulators, attorneys, payers, and the press, why do we do it? Not WHAT we do, or even HOW we do it, but WHY? Simon Sinek wrote an entire book on the topic, entitled, Start with Why, and spoke on it in a widely viewed TED Talk several years ago (use this link to view the original “Start with WHY” talk https://www.youtube.com/watch?v=IPYeCltXpxw).